ardo.com

Report from Sep 19, 2025 at 9:42 AM

B+
Grade
25
Pages
B+

Overall

82/100

B

Technical

76/100

C-

Content

59/100

C-

Structure

57/100

B-

Accessibility

70/100

Website Screenshot

SEO Performance

Core Web Vitals

Core Web Vitals are a set of real-world, user-centered metrics that quantify key aspects of the user experience.
61

Performance

Speed and responsiveness

93

Accessibility

Usability for all users

79

Best Practices

Web standards adherence

95

SEO

Search optimization

Priority Actions

9 items
Critical

Fix 1 broken internal links

High

Fix color contrast issues on 6 pages

Medium

Fix incorrect heading hierarchy on 11 pages

Medium

Remove or fill in empty heading tags on 2 pages

Medium

Include target keywords in headings on 23 pages

Low

Shorten long headings on 15 pages for better readability

Low

Avoid using the same heading text multiple times on 20 pages

Tips

Enable HTTP/2 or HTTP/3 protocol

Tips

Create downloadable PDF versions of guides

Domain Rankings

Overview of your domain's search visibility and ranking performance.

Search Rankings

Top 3
1
Top 10
12
Top 20
33
Top 50
78
Top 100
46

Traffic & Rankings

Monthly Visits

874

Traffic Value

$477

Ranking Changes
Improved: +41 New: +46 Declined: -76 Lost: -168

Backlink Analysis

Backlinks are crucial for SEO success as they signal trust and authority to search engines.

Total Backlinks

7905

Found 7,905 backlinks across 1,109 domains

Domain Authority

50

Authority score: 50 with spam score: 0

Network Diversity

705

705 unique IPs across 600 subnets

Link Age

81

First backlink discovered: 2019-01-16

Link Type Distribution

Text Anchors: 2256 28.5%
Image Links: 4958 62.7%
Redirects: 177 2.2%
Canonical Links: 0 0.0%

Link Attributes

Follow Links: 7212 91.23%
NoFollow Links: 693 8.8%
UGC Links: 11 0.14%

Technical Analysis

Technical SEO ensures search engines can efficiently crawl, understand, and index your website.
0 issues

Content Analysis

High-quality content is essential for both search engine rankings and user engagement.
15 issues
Warning

Low engagement content

12 affected pages

12
Show affected pages
https://ardo.com/en/events/alles-fur-den-gast-0
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
https://ardo.com/en/our-customers
https://ardo.com/en/knowledge-center
https://ardo.com/en/stories/catch-rhythm-global-supply-where-innovation-meets-agility-ardo
https://ardo.com/en/recipe-finder
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
https://ardo.com/en/stories/market-harvest-reports-march-april-2025
https://ardo.com/en/mimosa-plus-sustainable-production
https://ardo.com/en/list-ardo-companies
https://ardo.com/en/stories/market-harvest-reports-summer-2024
https://ardo.com/en/events/gastvrij-rotterdam
Info

Common repetitive phrases

3 affected pages

3
Show affected pages
'marketing and communications strategy' (found 1 times)
'only in those limited cases may this be based on a consent Purposes for which we process your personal data' (found 1 times)
'which include the protection of company assets' (found 1 times)
Warning

Low content originality

1 affected page

1
Show affected pages
https://ardo.com/en/privacy-notice
Info

Site-wide AI content metrics

4 affected pages

25
Show affected pages
AI Content Rate: 0.0%
High Risk Rate: 0.0%
Quality Issue Rate: 0.0%
Content Consistency: 100.0%
Warning

Pages with readability issues

20 affected pages

24
Show affected pages
https://ardo.com/
Readability score: 23.2 (difficult)
https://ardo.com/en/events/alles-fur-den-gast-0
Readability score: 16.8 (difficult)
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
Readability score: 39.5 (difficult)
https://ardo.com/en/consistent-quality-changing-climate
Readability score: 36.7 (difficult)
https://ardo.com/nl-be
Readability score: 32.0 (difficult)
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Readability score: 22.5 (difficult)
https://ardo.com/en/our-customers
Readability score: 46.0 (difficult)
https://ardo.com/en/cookies-notice
Readability score: 40.5 (difficult)
https://ardo.com/en
Readability score: 23.2 (difficult)
https://ardo.com/en/careers
Readability score: 15.7 (difficult)
https://ardo.com/en/knowledge-center
Readability score: 30.5 (difficult)
https://ardo.com/en/stories/vegan-masterclass-pieter-jan-lint
Readability score: 22.2 (difficult)
https://ardo.com/de-be
Readability score: 21.8 (difficult)
https://ardo.com/en/stories/catch-rhythm-global-supply-where-innovation-meets-agility-ardo
Readability score: 47.2 (difficult)
https://ardo.com/en/recipe-finder
Readability score: 13.5 (difficult)
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Readability score: 44.0 (difficult)
https://ardo.com/en/stories/market-harvest-reports-march-april-2025
Readability score: 32.7 (difficult)
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
Readability score: 5.4 (difficult)
https://ardo.com/fr-fr
Readability score: 37.0 (difficult)
https://ardo.com/en/privacy-notice
Readability score: 33.7 (difficult)
Critical

Content that appears on several pages

1 affected page

1
Show affected pages
https://ardo.com/
1 duplicate pages for URLS: https://ardo.com/en
Warning

Pages with duplicate titles

1 affected page

1
Show affected pages
https://ardo.com/
'Ardo' for URLS: https://ardo.com/nl-be, https://ardo.com/en
Warning

Pages with duplicate meta descriptions

1 affected page

1
Show affected pages
https://ardo.com/
'Partnering with foodservice, industry & retail, Ardo supplie...' for URLS: https://ardo.com/en
Warning

Pages using keywords in title but not in body

15 affected pages

15
Show affected pages
https://ardo.com/en/events/alles-fur-den-gast-0
Missing Keywords: ardo
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
Missing Keywords: elevates
https://ardo.com/en/consistent-quality-changing-climate
Missing Keywords: amid
https://ardo.com/en/our-customers
Missing Keywords: produce
https://ardo.com/en/careers
Missing Keywords: join, sustainable, careers
https://ardo.com/en/knowledge-center
Missing Keywords: expert, insights
https://ardo.com/en/stories/vegan-masterclass-pieter-jan-lint
Missing Keywords: your, elevate
https://ardo.com/en/recipe-finder
Missing Keywords: ardo
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Missing Keywords: ardo
https://ardo.com/en/stories/market-harvest-reports-march-april-2025
Missing Keywords: fresh, insights, report, ardo, frozen
https://ardo.com/en/privacy-notice
Missing Keywords: practices
https://ardo.com/en/mimosa-plus-sustainable-production
Missing Keywords: production
https://ardo.com/en/list-ardo-companies
Missing Keywords: list, companies
https://ardo.com/en/stories/market-harvest-reports-summer-2024
Missing Keywords: report, ardo
https://ardo.com/en/events/gastvrij-rotterdam
Missing Keywords: ardo
Warning

Pages with filler content

3 affected pages

3
Show affected pages
https://ardo.com/nl-be
Phrases found: learn more
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Phrases found: read more
https://ardo.com/fr-fr
Phrases found: learn more

Structure Analysis

A well-organized website structure is crucial for both search engines and users.
23 issues
Warning

Deep page structure (4+ levels)

10 affected pages

10
Show affected pages
https://ardo.com/en/events/alles-fur-den-gast-0
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
https://ardo.com/en/stories/vegan-masterclass-pieter-jan-lint
https://ardo.com/en/stories/catch-rhythm-global-supply-where-innovation-meets-agility-ardo
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
https://ardo.com/en/stories/market-harvest-reports-march-april-2025
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
https://ardo.com/en/stories/market-harvest-reports-summer-2024
https://ardo.com/en/events/gastvrij-rotterdam
Warning

URLs too long

1 affected page

1
Show affected pages
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
URL too long (109 chars)
Critical

Broken internal links

1 affected page

1
Show affected pages
https://ardo.com/
Links to https://ardo.com/en/stories/market-harvest-reports-march-april-2025 - HTTPSConnectionPool(host='ardo.com', port=443): Max retries exceeded with url: /en/stories/market-harvest-reports-march-april-2025 (Caused by ConnectTimeoutError(<urllib3.connection.HTTPSConnection object at 0x733faec60710>, 'Connection to ardo.com timed out. (connect timeout=5)'))
Warning

Pages that link to redirects

1 affected page

1
Show affected pages
https://ardo.com/
Redirect: https://ardo.com/
Warning

Incorrect heading H1-H6 hierarchy

11 affected pages

11
Show affected pages
https://ardo.com/
Backwards heading skip: H4 to H2 -> Skipped heading level: H2 to H4 -> Backwards heading skip: H4 to H2
https://ardo.com/nl-be
Backwards heading skip: H4 to H2
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Skipped heading level: H1 to H3
https://ardo.com/en/cookies-notice
Skipped heading level: H1 to H3 -> Backwards heading skip: H5 to H3
https://ardo.com/en
Backwards heading skip: H4 to H2 -> Skipped heading level: H2 to H4 -> Backwards heading skip: H4 to H2
https://ardo.com/en/knowledge-center
Skipped heading level: H1 to H3
https://ardo.com/de-be
Backwards heading skip: H4 to H2
https://ardo.com/en/recipe-finder
Skipped heading level: H1 to H3 -> Backwards heading skip: H4 to H2
https://ardo.com/fr-fr
Backwards heading skip: H4 to H2
https://ardo.com/en/privacy-notice
Skipped heading level: H1 to H4 -> Backwards heading skip: H6 to H4 -> Backwards heading skip: H5 to H2
https://ardo.com/en/mimosa-plus-sustainable-production
Skipped heading level: H1 to H3
Critical

Empty heading tags

2 affected pages

2
Show affected pages
https://ardo.com/de-be
Empty H3 tag detected
https://ardo.com/fr-fr
Empty H3 tag detected
Warning

Duplicate headings on page

20 affected pages

20
Show affected pages
https://ardo.com/
'Trade Show' used 4 times
https://ardo.com/en/events/alles-fur-den-gast-0
'Share this story' used 2 times
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
'Share this story' used 2 times
https://ardo.com/en/consistent-quality-changing-climate
'Share this story' used 2 times
https://ardo.com/nl-be
'Trade Show' used 4 times
https://ardo.com/en/cookies-notice
'Salesforce (CookieConsentPolicy)' used 2 times
https://ardo.com/en
'Trade Show' used 4 times
https://ardo.com/en/careers
'About Ardo' used 2 times
https://ardo.com/en/stories/vegan-masterclass-pieter-jan-lint
'Share this story' used 2 times
https://ardo.com/de-be
'Trade Show' used 4 times
https://ardo.com/en/stories/catch-rhythm-global-supply-where-innovation-meets-agility-ardo
'Share this story' used 2 times
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
'Share this story' used 2 times
https://ardo.com/en/stories/market-harvest-reports-march-april-2025
'Share this story' used 2 times
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
'Share this story' used 2 times
https://ardo.com/fr-fr
'Trade Show' used 4 times
https://ardo.com/en/privacy-notice
'Preventing, detecting and investigating fraud' used 2 times
https://ardo.com/en/list-ardo-companies
'France (F)' used 2 times
https://ardo.com/en/list-ardo-companies
'Spain (ES)' used 2 times
https://ardo.com/en/fresh-frozen
'How much of a product do you lose if you use fresh vegetables?' used 2 times
https://ardo.com/en/stories/market-harvest-reports-summer-2024
'Share this story' used 2 times
Warning

Overly long headings

16 affected pages

15
Show affected pages
https://ardo.com/
H3: 71 chars (max: 70)
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
H1: 127 chars (max: 70)
https://ardo.com/en/consistent-quality-changing-climate
H1: 88 chars (max: 70)
https://ardo.com/en/consistent-quality-changing-climate
H2: 75 chars (max: 70)
https://ardo.com/nl-be
H3: 100 chars (max: 70)
https://ardo.com/en/cookies-notice
H5: 93 chars (max: 70)
https://ardo.com/en
H3: 71 chars (max: 70)
https://ardo.com/en/careers
H3: 102 chars (max: 70)
https://ardo.com/de-be
H3: 103 chars (max: 70)
https://ardo.com/en/stories/catch-rhythm-global-supply-where-innovation-meets-agility-ardo
H1: 73 chars (max: 70)
https://ardo.com/en/recipe-finder
H3: 145 chars (max: 70)
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
H2: 71 chars (max: 70)
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
H1: 116 chars (max: 70)
https://ardo.com/fr-fr
H3: 73 chars (max: 70)
https://ardo.com/en/privacy-notice
H6: 93 chars (max: 70)
https://ardo.com/en/fresh-frozen
H3: 97 chars (max: 70)
Warning

Missing keywords in headings

20 affected pages

23
Show affected pages
https://ardo.com/
Keywords missing from H1: ardo
https://ardo.com/
Keywords missing from title: ardo
https://ardo.com/
Keywords missing from h1: your partner for b2b fresh-frozen vegetables, herbs, and fruits
https://ardo.com/en/events/alles-fur-den-gast-0
Keywords missing from H1: ardo
https://ardo.com/en/events/alles-fur-den-gast-0
Keywords missing from title: alles für den gast | ardo
https://ardo.com/en/events/alles-fur-den-gast-0
Keywords missing from h1: alles für den gast
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
Keywords missing from H1: ardo's, elevates, global
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
Keywords missing from title: the power of internationalization: ardo's customer excellence team elevates global customer experience | ardo
https://ardo.com/en/stories/power-of-internationalization-ardo-customer-excellence-elevates-global-experience
Keywords missing from h1: the power of internationalization: how the ardo customer excellence team aims to elevate customer experience all over the world
https://ardo.com/en/consistent-quality-changing-climate
Keywords missing from H1: amid, change:, ardo's, sustainable, focus, ardo
https://ardo.com/en/consistent-quality-changing-climate
Keywords missing from title: consistent quality amid climate change: ardo's sustainable focus | ardo
https://ardo.com/en/consistent-quality-changing-climate
Keywords missing from h1: consistent quality in a changing climate: an interview with françois smits and marco bom
https://ardo.com/nl-be
Keywords missing from H1: ardo
https://ardo.com/nl-be
Keywords missing from title: ardo
https://ardo.com/nl-be
Keywords missing from h1: uw partner voor vriesverse groenten, kruiden en fruit
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Keywords missing from H1: ardo
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Keywords missing from title: food safety, quality and innovation | ardo
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Keywords missing from h1: food safety, quality and innovation
https://ardo.com/en/our-customers
Keywords missing from H1: frozen, produce, food, service,, retail,, industry, ardo
https://ardo.com/en/our-customers
Keywords missing from title: our customers - frozen produce for food service, retail, and industry | ardo

Accessibility Analysis

Ensuring your website is accessible to all users enhances user experience and broadens your audience reach.
6 issues
Warning

Insufficient color contrast

20 affected pages

29
Show affected pages
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.84 (foreground color: #828282, background color: #ffffff, font size: 11.3pt (15px), font weight: normal). Expected contrast ratio of 4.5:1
<a id="CybotCookiebotDialogNavDeclaration" class="CybotCookiebotDialogNavItemLink CybotCookiebotDialogActive" href="#" data-target="CybotCookiebotDialogBody" tabindex="0" role="tab" aria-selected="true" lang="en">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.22 (foreground color: #ffffff, background color: #48a23f, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<a href="/en/sustainability/path-more-sustainable-food-system">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.22 (foreground color: #ffffff, background color: #48a23f, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<a href="/en/sustainability/minimal-environmental-impact">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.22 (foreground color: #ffffff, background color: #48a23f, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<a href="/en/sustainability/agronomy-and-mimosa">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.22 (foreground color: #ffffff, background color: #48a23f, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<a href="/en/sustainability/respect-our-employees">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 3.22 (foreground color: #ffffff, background color: #48a23f, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<a href="/en/sustainability/relationship-our-stakeholders">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/sustainability/food-safety-quality-and-innovation
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<label for="edit-mergevars-email" class="js-form-required form-required">
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Fix any of the following: Element has insufficient color contrast of 3.84 (foreground color: #828282, background color: #ffffff, font size: 11.3pt (15px), font weight: normal). Expected contrast ratio of 4.5:1
<a id="CybotCookiebotDialogNavDeclaration" class="CybotCookiebotDialogNavItemLink CybotCookiebotDialogActive" href="#" data-target="CybotCookiebotDialogBody" tabindex="0" role="tab" aria-selected="true" lang="en">
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/stories/market-harvest-reports-october-november-2024
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<label for="edit-mergevars-email" class="js-form-required form-required">
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
Fix any of the following: Element has insufficient color contrast of 3.84 (foreground color: #828282, background color: #ffffff, font size: 11.3pt (15px), font weight: normal). Expected contrast ratio of 4.5:1
<a id="CybotCookiebotDialogNavDeclaration" class="CybotCookiebotDialogNavItemLink CybotCookiebotDialogActive" href="#" data-target="CybotCookiebotDialogBody" tabindex="0" role="tab" aria-selected="true" lang="en">
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/stories/regenerative-agriculture-sustainable-farming-ardo
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 12.0pt (16px), font weight: normal). Expected contrast ratio of 4.5:1
<label for="edit-mergevars-email" class="js-form-required form-required">
https://ardo.com/en/privacy-notice
Fix any of the following: Element has insufficient color contrast of 3.84 (foreground color: #828282, background color: #ffffff, font size: 11.3pt (15px), font weight: normal). Expected contrast ratio of 4.5:1
<a id="CybotCookiebotDialogNavDeclaration" class="CybotCookiebotDialogNavItemLink CybotCookiebotDialogActive" href="#" data-target="CybotCookiebotDialogBody" tabindex="0" role="tab" aria-selected="true" lang="en">
https://ardo.com/en/privacy-notice
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">
https://ardo.com/en/privacy-notice
Fix any of the following: Element has insufficient color contrast of 2.26 (foreground color: #ffffff, background color: #84bd00, font size: 18.0pt (24px), font weight: bold). Expected contrast ratio of 3:1
<h2 class="site-footer__title">

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