SEOJuice Blog

Discover insights about SEO best practices, platform updates, and success stories from our growing community.

SEO Tips Case Studies Product Updates Industry News

Mar 21, 2025 — 6 min read

Challenging customer: Friend or Foe

Challenging customers can feel like a headache, but they’re often the best feedback loop a business can have. Handle them wisely, and they might just become your most loyal advocates.

Mar 19, 2025 — 5 min read

Staying Competitive in the SEO: Automating Optimizations

To stay ahead, you need to evolve — and these days, that means embracing automation like I embrace my Great Dane’s chaos — fully, strategically, and with the occasional treat to keep things under control.

Mar 17, 2025 — 4 min read

The Art of Saying NO

A well-placed "no" protects your company’s time, value, and focus while maintaining strong customer relationships. The key is to say "no" in a way that maintains (or even strengthens) the relationship with the customer.

Mar 17, 2025 — 6 min read

Client Onboarding Checklist for SEO Professionals

You’ve signed a new SEO client. Exciting, right? A seamless onboarding process is a necessity. Get it right from the start, and you’ll have a well-oiled machine.

Mar 07, 2025 — 5 min read

Strategic Lessons from Unlikely Places

Strategy isn’t just something you pull from business books and TED Talks. Here are a few strategic takeaways I never expected to learn outside my work desk.

Mar 05, 2025 — 5 min read

Managing SEO Tasks During Peak Seasons

Peak seasons — whether it’s Black Friday, holiday shopping, or industry-specific surges — feel a lot like managing two toddlers on a sugar high. Let’s talk about how to keep your SEO strategy from collapsing under pressure.

Feb 28, 2025 — 5 min read

Accessibility Is No Longer Optional

The European Accessibility Act (EAA) kicks in by June 28, 2025, forcing businesses in the EU to make their websites, apps, and digital services accessible to everyone, including users with disabilities.

Feb 26, 2025 — 6 min read

Why Manual SEO Is Holding Your Agency Back

SEO is the backbone of digital marketing — without it, you’re practically whispering into the void, hoping Google will do you a favor. If your agency is still running on manual processes in 2025, you might as well be running a marathon in flip-flops while your competitors zoom past in carbon-fiber Nike Alphaflys.

Feb 24, 2025 — 4 min read

AI vs. Human SEO: Who Will Win the Battle for Google's Soul?

Should we rely on an AI SEO manager, or is a real, breathing human still the best bet? Every respected company is implementing new AI technologies in order to make their work easier, faster and more productive. Let's break it down — pros, cons, and, most importantly, who’s more likely to test your patience.

Feb 24, 2025 — 3 min read

The Future of SEO Agencies

Much like a mom guiding her kids through the chaos of life, agencies are like over-caffeinated parents of digital marketing — endlessly juggling keywords, strategies, and client demands for the past two decades. Let’s break it down exploring some data, adding a little humor, and investigating actionable insights.

Feb 17, 2025 — 4 min read

Price Changes at SEOJuice

Starting a company like SEOJuice feels a lot like parenting —except now, instead of refereeing toy disputes, We’re trying to decide how much we should charge for our services without offending clients, going broke, or needing a tub of ice cream at 3 a.m. Let’s talk pricing, shall we?

Feb 11, 2025 — 6 min read

Time-Saving SEO Tools Every Freelancer Should Know

Serving multiple clients, working on personal projects and managing SEO efficiently can be a challenge. Thankfully, there are tools designed to save you hours of manual effort while delivering impactful results.

Vadim Kravcenko

Feb 04, 2025 — 3 min read

Introducing Lida

There comes a point when even the best solo brainstorms start to sound like an echo. That's where Lida Stepul comes in — our new co-founder, armed with marketing ideas, multitasking skills, and just the right amount of organized chaos to shake things up (in the best way possible).

Jan 23, 2025 — 5 min read

How to Outperform Rivals in SEO

Instead of frustrating to follow every upcoming trend, focus on practical, long-term tactics that will leave your competitors struggling to keep up.

Jan 13, 2025 — 4 min read

Automating Repetitive SEO Tasks for Freelancers

Here’s how to automate your SEO grind and keep your business running smoothly — even when you don't have enough time

Jan 13, 2025 — 4 min read

Scaling Your SEO Services: How Automation Helps

Scaling SEO is about working smarter, rather than adding more manpower. Automation optimizes repetitive tasks, reduces errors, and frees up time for strategic growth.

Vadim Kravcenko

Dec 23, 2024 — 6 min read

Ask Engine Optimization: The Next Big Thing

Traditional SEO is about optimizing content to appear on SERPs. AEO, on the other hand, is about crafting content that can be extracted as direct answers by conversational AI.

Vadim Kravcenko

Dec 23, 2024 — 4 min read

SEO Specialist Alternative: Smarter Way to Save Time

So, can you replace SEO Specialist with automation? Absolutely. Just don’t fall into the trap of thinking it’s a "set it and forget it" solution. Use automation to free up your time, but stay hands-on with strategy and content. That’s where the magic happens.

Vadim Kravcenko

Dec 23, 2024 — 5 min read

Optimize for Google People Also Ask

PAA stands for "People Also Ask." It’s a search feature that displays related questions to a user’s query, along with concise answers pulled from websites.

Vadim Kravcenko

Dec 13, 2024 — 4 min read

We are a Calm Company

We can’t “force” Google to rank a site higher overnight. Our approach to running our business mirrors the kind of SEO we practice: steady, value-driven, and measured.

Vadim Kravcenko

Dec 12, 2024 — 6 min read

SaaS Guide: How to Get Your First 100 Customers

The Indie SaaS Playbook: From Zero to 100 Customers with Smart Strategies

Vadim Kravcenko

Dec 12, 2024 — 4 min read

Upselling and Cross-selling Guide for SaaS

Whether your team is interacting with customers in-store, through live chat, or via email, their ability to integrate upselling into the conversation can make all the difference.

Vadim Kravcenko

Dec 12, 2024 — 5 min read

Slow SEO: Why Patience Wins the Long Game

The idea of hustling 24/7 might sound appealing in theory, but in practice, it often does more harm than good. When we rush to get results, we set ourselves up for disappointment.

Vadim Kravcenko

Dec 12, 2024 — 5 min read

How to Increase Your Average Revenue

Not all sales are created equal. A $10 product with a $7 margin is far more valuable than a $50 product with a $5 margin. Take the time to calculate your profit margins for every product or service.

Vadim Kravcenko

Nov 22, 2024 — 4 min read

Calculating your Unit Price as a SaaS

Unit price is the cost per unit of your service, whether that’s a single subscription, user, or seat. It represents the financial foundation of your business model.

Vadim Kravcenko

Nov 22, 2024 — 6 min read

On-Page SEO Specialist Job Description

An on-page optimization specialist focuses on improving elements directly within your website to boost its visibility in search engines.

Vadim Kravcenko

Nov 22, 2024 — 5 min read

Top Open-Source Tools for SEO

With a little effort, open-source tools can deliver premium results at a fraction of the cost. Let’s take a look at building your cost-effective SEO strategy.

Vadim Kravcenko

Nov 22, 2024 — 6 min read

Open Graph Images: Boost your Click-Through Rates

Optimized OG images are an investment in your brand’s visibility, credibility, and growth.

Vadim Kravcenko

Nov 22, 2024 — 6 min read

Why Pricing Makes or Breaks Your SaaS

Your price sends an immediate signal about your product’s quality and value. A low price might suggest affordability, but it can also signal lower quality.

Vadim Kravcenko

Nov 20, 2024 — 5 min read

Checklist to Increase Your Visibility on Google

By following this checklist, you can cover all essential aspects of SEO, ensuring your website is well-optimized, user-friendly, and ready to rank higher on Google.

Vadim Kravcenko

Nov 20, 2024 — 6 min read

Affordable SEO: How to Pay Less

Affordable doesn’t mean cutting corners — focus on sustainable practices. Cheap tactics might save money in the short term, but they lead to penalties and wasted time.

Vadim Kravcenko

Nov 03, 2024 — 9 min read

Theme.liquid Optimizations for Shopify SEO

By optimizing themes.liquid in Shopify, you’re creating a more SEO-friendly structure for your site, making it easier for search engines to understand and for users to navigate.

Vadim Kravcenko

Nov 03, 2024 — 9 min read

Generative Engine Optimization (GEO): Mentioning in AI

Generative Engine Optimization may be a new concept, but as more users turn to AI for answers, businesses that adapt early will be better positioned to capture the attention of their audiences.

Vadim Kravcenko

Nov 03, 2024 — 5 min read

Understanding Orphan Pages

Orphan pages represent missed opportunities—valuable content hidden from both users and search engines.

Vadim Kravcenko

Oct 27, 2024 — 9 min read

How To Make Your Brand Come Up In ChatGPT

Think of “ChatGPT SEO” as a way of optimizing for clarity and organization, rather than keyword stuffing. Content that’s easy for AI to interpret is concise, structured, and enriched with specific, relevant data.

Vadim Kravcenko

Oct 27, 2024 — 7 min read

SEO Agency Selection Checklist

Recognizing these red flags can help you avoid partnering with an SEO agency that may harm rather than help your business.

Vadim Kravcenko

Oct 27, 2024 — 6 min read

How much Does SEO Cost

SEO results are highly correlated with budget. While small budgets may limit service scope, small businesses can still find success by focusing on foundational SEO elements.

Vadim Kravcenko

Oct 27, 2024 — 5 min read

Affordable SEO Strategies for Small Businesses

building a strong SEO foundation doesn’t require a big budget; it just requires strategy, consistency, and a focus on quality.

Vadim Kravcenko

Oct 26, 2024 — 8 min read

Content Repurposing Strategies for Maximum Reach

When you repurpose with intention, you’re giving your content the chance to thrive across different platforms, extending its reach and relevance while reinforcing your authority.

Vadim Kravcenko

Oct 26, 2024 — 6 min read

Pillar Content and Silos: A Modern SEO Strategy

Building a pillar and silo structure takes time, but it’s worth the investment. Creating interconnected content clusters not only supports SEO success but also establishes your brand as an authority in your field.

Vadim Kravcenko

Oct 26, 2024 — 6 min read

Semantic SEO: Optimizing for Search Intent

With semantic SEO, your goal is to create content that connects deeply with what users want

Vadim Kravcenko

Oct 25, 2024 — 5 min read

Why Video SEO Matters for Growing Your Youtube

A targeted video SEO strategy can make a tangible impact, even for smaller brands competing in a crowded space

Vadim Kravcenko

Oct 25, 2024 — 5 min read

Ethical SEO Practices: Avoiding Black Hat

Don’t write for algorithms—write for the people who are searching for real solutions. This is what builds a respected online presence that stands out.

Vadim Kravcenko

Oct 25, 2024 — 4 min read

Optimizing for Zero-Click Searches

Zero-click searches occur when users find the information they need directly on the search results page, eliminating the need to click through to a website.

Vadim Kravcenko

Oct 25, 2024 — 6 min read

SEO Best Practices for Single-Page Applications

Here are some essential best practices and secret tips to build an SPA that performs well in search rankings while providing a smooth, app-like experience.

Vadim Kravcenko

Oct 24, 2024 — 9 min read

Understanding Composable Ecommerce

If you’re currently using a monolithic ecommerce platform and feeling limited by its constraints, now might be the time to explore composable ecommerce.

Vadim Kravcenko

Oct 24, 2024 — 5 min read

Shopify SEO Checklist: A Comprehensive Guide

In 2025, Shopify SEO is still the best investment you can make to drive long-term traffic and grow your business sustainably.

Vadim Kravcenko

Oct 24, 2024 — 3 min read

Migrating to a Headless CMS

If you’re planning to migrate to a headless CMS, start by conducting a comprehensive SEO audit and preparing a detailed roadmap to preserve your site’s SEO integrity.

Vadim Kravcenko

Oct 24, 2024 — 6 min read

Top 10 Essential Plugins for Wordpress

A site that is easy to navigate, looks professional, and responds to user needs in real-time is more likely to convert visitors into customers.

Vadim Kravcenko

Oct 24, 2024 — 9 min read

How to Recover from a Google Penalty

A Google penalty can feel like a punch in the gut, especially when you’re depending on organic traffic to fuel your growth. Let's learn how to avoid it.

Vadim Kravcenko

Oct 23, 2024 — 8 min read

Fixing SEO Issues After WordPress Migration

Migrating your WordPress site is a huge step, but it comes with the risk of serious SEO issues if not handled properly

Vadim Kravcenko

Oct 23, 2024 — 6 min read

Local SEO: Optimizing Google Business Profile

One of the most effective ways to attract local customers is to create content that is tailored to the specific location you serve.

Vadim Kravcenko

Oct 23, 2024 — 5 min read

Content Refresh Strategy

Refreshing old content is one of the most efficient and cost-effective ways to breathe new life into your website.

Vadim Kravcenko

Oct 23, 2024 — 5 min read

Optimizing for Featured Snippets

Properly structuring your content significantly improves your chances of being featured in Google snippets.

Vadim Kravcenko

Oct 23, 2024 — 5 min read

Creating Content Silos for SEO

In today’s SEO, organization and relevancy are key. Content silos allow you to achieve both by grouping related content and establishing your website as an authority on specific topics.

Vadim Kravcenko

Oct 23, 2024 — 5 min read

Using LSI Keywords to Improve SEO

Incorporating LSI keywords into your content helps improve SEO by creating more natural-sounding content, and better aligning with search intent.

Vadim Kravcenko

Oct 22, 2024 — 6 min read

Why Airbnb SEO is good for your listings

Optimizing your Airbnb listing through strategic SEO, pricing, and guest-focused enhancements is key to boosting visibility, securing more bookings, and growing your revenue.

Vadim Kravcenko

Oct 22, 2024 — 7 min read

Why Conversion Rate Optimization is important

Let's talk about the conversion rates and why having a higher conversion rate is better than having more traffic.

Vadim Kravcenko

Oct 22, 2024 — 5 min read

Common On-Page SEO Mistakes to Avoid

Let's recaps the importance of focusing on the core elements of SEO and the mistakes you should avoid.

Vadim Kravcenko

Oct 10, 2024 — 2 min read

Improving your lighthouse SEO score

I’m sharing the key strategies I’ve used to improve my Lighthouse SEO score and drive organic traffic, all broken down into practical advice.

Vadim Kravcenko

Oct 09, 2024 — 3 min read

Basics for Business Owners

A practical guide helping business owners understand and start using SEO to build their online presence and grow their customer base.

Vadim Kravcenko

Oct 08, 2024 — 3 min read

Is SEO Really Dying?

Despite ongoing claims that "SEO is dying," it continues to be a vital part of digital marketing, evolving to meet the demands of new platforms like TikTok, Reddit, and voice search. It's still the highest ROI channel.

Vadim Kravcenko

Oct 07, 2024 — 4 min read

Reducing SEO Costs: Effective Alternatives

Discover cost-effective alternatives to expensive SEO specialists, focusing on how tools can help your business reduce expenses while boosting search performance.

Vadim Kravcenko

Sep 25, 2024 — 5 min read

Accessibility Matters: How It Improves SEO

I've integrated automation into SEOJuice to handle important accessibility improvements on your website. It optimizes your site's structure, automatically adds ARIA labels, and enhances forms to boost usability and conversions

Vadim Kravcenko

Sep 24, 2024 — 4 min read

Better Structure with Topic Clusters

Topic clusters involve organizing your website's content around central themes called pillar pages, each linked to detailed cluster pages covering related subtopics. This strategy improves SEO by establishing your site as an authority.

Vadim Kravcenko

Sep 15, 2024 — 3 min read

Understanding SEO

Let's talk about the essentials of SEO and discover why it's critical for your business's online success. I'll share insights on leveraging automated SEO to drive quality traffic — founder to founder.

Vadim Kravcenko

Sep 13, 2024 — 5 min read

Tech behind the tool

Dive into the tech behind the tool as I breakdown the stack into details. Discover how each piece contributes to creating a seamless, powerful tool.

Vadim Kravcenko

Sep 13, 2024 — 6 min read

Meet SEOJuice — The only AI tool you will need

Find out more about the motivation behind the tool and how I made SEOJuice to fill the gaps left by other tools.

Vadim Kravcenko

Sep 11, 2024 — 4 min read

Hello, world!

Hey, this is the first official post. I'm sharing my journey scaling SEOJuice, growing in revenue, making the tool smarter and all other insights.