Introducing Lida

Vadim Kravcenko
Feb 03, 20253 min read

Running SEOJuice has always been my version of a Zen garden — a calm space where algorithms make sense, and I can relax knowing Google’s chaos is, at least partially, under control. But even the calmest waters need a little ripple now and then, which brings me to the big news: Lida Stepul is joining SEOJuice as our new co-founder.

New Year has started, and from the 1st….oh, no, let’s be realistic…from the 6th of January, Lida is kicking down the door with a to-do list, a marketing plan, and probably a cup of strong coffee in hand. She’ll be in charge of marketing, brand building, relationship wrangling, and, most importantly, chaos coordination — because let’s face it, someone needs to.

Now, you might be wondering, "Who is Lida?" Glad you asked.

She’s a quick learner, a multitasking pro, and somehow manages to juggle marketing strategies with raising two boys, a Great Dane (basically a horse in dog form), and a cat who probably runs the household. Her interests include traveling, marketing (yes, she genuinely enjoys it), and cooking — which is great because she’s already cooking up some bold ideas for SEOJuice.

What impresses me most about Lida isn’t just her ability to switch from negotiating marketing deals to convincing a toddler that broccoli is a treat. It’s her knack for making sense of the noise, finding the signal, and turning chaos into clarity. While I’m here making sure the technical side hums along smoothly, Lida will be turning up the volume on our brand, making sure people not only find us but remember us.

So, here’s to Lida — our new co-founder, chaos coordinator, marketing maestro, and the only person I trust to handle both client calls and a Great Dane with equal authority.

Welcome to the calm (and slightly chaotic) world of SEOJuice, Lida.