Growth

Growth Glossary Terms

Comprehensive glossary of growth terms and definitions.

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Growth Engines

10 terms in this sub-category

Automate advocate loops that generate backlinks, reviews, and referrals—cutting CAC 30%+ while compounding authority signals …

Aug 03, 2025

Quantify true incremental SEO wins, justify budget shifts, and outmaneuver competitors by pinpointing channels delivering …

Aug 03, 2025

Turn partner-sourced clicks into 3× faster-closing deals, quantifying link-building ROI and sharpening investment on alliances …

Aug 03, 2025

High EVR converts backlog to rapid learnings, compounding organic gains and defensible revenue growth—your unfair …

Aug 03, 2025

Quantify influencer credibility upfront to secure backlinks that rank, preserve brand safety, and outpace competitors …

Aug 03, 2025

Quantify true search share, expose high-yield ranking gaps, and channel resources toward keywords with the …

Aug 03, 2025

Measure Sales Assist Velocity to isolate handoff drag, compress lead-to-deal cycles, and demonstrate SEO’s direct …

Aug 03, 2025

Monitor DAU/MAU shifts to expose ranking-driven retention gaps and prove whether new SERP wins translate …

Aug 03, 2025

Usage Expansion Loops turn passive traffic into compounding ARR; triple retained sessions, halve CAC, and …

Aug 03, 2025

Leverage UPI to rank keyword investments by projected profit, reallocating content, link, and CRO budgets …

Aug 03, 2025

Marketing

9 terms in this sub-category

Identify the activation milestone to link organic sessions to first value, prioritize pages by revenue …

Aug 06, 2025

Cold Emailing

Intermediate

Targeted cold emails drive high-authority links and press at sub-$30 CAC, outpacing competitors’ budgets while …

Aug 06, 2025

Dark Social

Intermediate

Reclaim up to 30% of “direct” traffic by fingerprinting dark social, unlocking accurate ROI models …

Aug 03, 2025

Lead Magnets

Intermediate

Convert high-ranking traffic into attributable pipeline by trading precision-targeted assets for first-party data, proving SEO …

Aug 06, 2025

Outreach

Intermediate

Precision outreach turns link-worthy assets into authoritative backlinks that accelerate rankings, compound organic traffic ROI, …

Aug 06, 2025

Quora Marketing

Intermediate

Capture high-intent SERPs via Quora, seeding E-E-A-T mentions and adding 20-30% incremental mid-funnel traffic within …

Aug 06, 2025

Reddit Marketing

Intermediate

Leverage Reddit upvotes into durable backlinks, AI-summary citations, and high-intent traffic that compounds domain authority …

Aug 06, 2025

Referral Program

Intermediate

Convert loyal users into link-building allies, driving 30% lower CAC, fresh branded queries, and compounding …

Aug 06, 2025

Win-Back Campaign

Intermediate

Reignite dormant organic audiences with precision win-back sequences that slash re-acquisition costs, lift returning-user revenue, …

Aug 06, 2025

Product-Led Growth

11 terms in this sub-category

Compress Aha Moment Lag to cut bounce rate, accelerate activation by 30%, and outmaneuver competitors …

Aug 06, 2025

Buyer Persona

Intermediate

Pinpoint the 20% of searchers driving 80% of revenue to sharpen content spend, edge competitors, …

Aug 03, 2025

Salvage 10%+ of near-bounced SEO traffic with lightweight exit overlays that feed nurture flows without …

Aug 03, 2025

Freemium

Intermediate

Deploy freemium tools to 3× backlink growth, harvest permissioned user data, and attribute paid upgrades …

Aug 06, 2025

The inflection where traffic plateaus demands funnel optimization—tune paywalls, feature gating, and CTAs to drive …

Aug 06, 2025

Friction Point

Intermediate

Expose and eliminate friction points to reclaim leaking revenue, lift organic-to-sale conversion rates, and outpace …

Aug 03, 2025

Convert stagnant installs into high-margin revenue streams, boosting LTV and ROAS when ASO headroom flattens …

Aug 06, 2025

Plug onboarding drop-off to convert costly organic clicks into activated users, boosting LTV and safeguarding …

Aug 06, 2025

Engineered Product Hunt launches trigger 24-hour backlink surges, 10x qualified traffic, and early SERP velocity …

Aug 06, 2025

Benchmark organic acquisition quality—optimize trial-to-paid ratio to forecast SEO-driven revenue and outpace competitors on cost-efficient …

Aug 06, 2025

Pinpoint usage inflection points so SEO teams automate upsell timing, lift LTV 20%+, and blunt …

Aug 06, 2025

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