Growth

Growth Glossary Terms

Comprehensive glossary of growth terms and definitions.

Also available in: Spanish, French, German, Italian, Dutch, Polish

Browse by Sub-Category

Growth Engines

10 terms in this sub-category

Automate advocate loops that generate backlinks, reviews, and referrals—cutting CAC 30%+ while compounding authority signals …

Aug 03, 2025

Quantify true incremental SEO wins, justify budget shifts, and outmaneuver competitors by pinpointing channels delivering …

Aug 03, 2025

Turn partner-sourced clicks into 3× faster-closing deals, quantifying link-building ROI and sharpening investment on alliances …

Aug 03, 2025

High EVR converts backlog to rapid learnings, compounding organic gains and defensible revenue growth—your unfair …

Aug 03, 2025

Quantify influencer credibility upfront to secure backlinks that rank, preserve brand safety, and outpace competitors …

Aug 03, 2025

Quantify true search share, expose high-yield ranking gaps, and channel resources toward keywords with the …

Aug 03, 2025

Measure Sales Assist Velocity to isolate handoff drag, compress lead-to-deal cycles, and demonstrate SEO’s direct …

Aug 03, 2025

Monitor DAU/MAU shifts to expose ranking-driven retention gaps and prove whether new SERP wins translate …

Aug 03, 2025

Usage Expansion Loops turn passive traffic into compounding ARR; triple retained sessions, halve CAC, and …

Aug 03, 2025

Leverage UPI to rank keyword investments by projected profit, reallocating content, link, and CRO budgets …

Aug 03, 2025

Product-Led Growth

4 terms in this sub-category

Buyer Persona

Intermediate

Pinpoint the 20% of searchers driving 80% of revenue to sharpen content spend, edge competitors, …

Aug 03, 2025

Dark Social

Intermediate

Reclaim up to 30% of “direct” traffic by fingerprinting dark social, unlocking accurate ROI models …

Aug 03, 2025

Salvage 10%+ of near-bounced SEO traffic with lightweight exit overlays that feed nurture flows without …

Aug 03, 2025

Friction Point

Intermediate

Expose and eliminate friction points to reclaim leaking revenue, lift organic-to-sale conversion rates, and outpace …

Aug 03, 2025

Explore More Categories

Master Growth with Expert Guidance

Get personalized insights and automated optimizations for your growth strategy.

Start Your Journey